Dietrich and Jarrow – The Trade Show Handbook  

Dick Dietrich (Author). Published by Magic  Inc. 1976. 45 pages.

Contents:

Part I – The Entertainer

CHAPTER I

First I Tell The1n What I ‘m Going To Tell Them, Then I Tells Them, Then I Tell Them What I Told Them…Amos and Andy

CHAPTER II

The Agent…Friend or foe?

CHAPTER III

Auditions

CHAPTER IV

The Audience

CHAPTER V

How To Find Material For Trade Show Routines

CHAPTER VI

Routines

CHAPTER VII

Microphones

CHAPTER VIII

Give Aways … a Prize In Every Booth

CHAPTER IX

Income vs Taxes

CHAPTER X

Sales Meetings and Hospitality Rooms

CHAPTER XI<br style=”color: rgb(0, 0, 0); font-family: tahoma, arial, 宋

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